Isaac Olawumi

Manaa

Social Media Campaign

MANNA is a financial operating system designed to help users track, understand, and manage their financial transactions more effectively. The product is built with a focus on improving financial visibility for individuals and businesses, particularly within African markets. This project focused on creating a series of social media campaign designs aimed at driving awareness, community engagement, and user onboarding into the platform’s early-access ecosystem.

The design work for MANNA centered around developing a cohesive visual campaign system across multiple digital touchpoints, including social media platforms and community-based channels such as WhatsApp and Telegram.

The goal was to communicate the value of the product in a clear and engaging way while driving user action toward onboarding and community participation. The campaign positioned MANNA as more than just a financial tool, but as a structured system for understanding and managing financial activity

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